Tag: Keyword research

SEO, Search Engine Optimization

Search Engine Optimization (SEO)

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Today we’re going to dive into the topic of search engine optimization, commonly referred to as SEO. SEO is the process of getting your website to show up in the free, organic search results on search engines like Google. This is different from paid advertising, where you have to pay to get your website displayed […]

Content marketing

Content marketing 1-1: Content marketing concepts and strategy, Developing a content marketing plan, Using content research to find opportunities

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From now on, you will learn content marketing concepts and strategy, how to develop a content marketing plan, and how to use content research to find opportunities Content marketing concepts and strategy Content marketing is a type of marketing that involves the creation and sharing of online material that does not explicitly promote a brand, […]